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Organic products, though normally dominated by small companies, are being brought out by larger companies. Federal standards require that all raw materials are guaranteed organic, but the same standards also leave those material to be used in wide open interpretation. Now all organic product companies have doubtful consumers who are questioning the sincerity of the products. Because of the big companies joining a smaller company industry, the question of what really is organic has arouse. Co-founder of the Cornucopia Institute, Mark Kastel, believes that the majority of organic companies follow the federal standards but worries because this industry still remains an honor system, few may be acting unhonorably. Even though this is a problem, entrepreneurs in the organic industry are dealing with an even bigger one, supply and demand. Local suppliers would be ideal for organic companies, but they seem to be nonexistent. Like Brian Chossek, president of Seven Oaks Ranch, sourcing the organic materials can be an issue, importing raw materials from other countries is their only choice when materials run low. According to Kastel, the problems will resolve one of two ways, companies who act honorably will find new ways to brand their products or consumers will boycott against companies that show themselves has unworthy.

Read More: Emtrpreneur.com: Shades Of Green

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